Capella University

Served as agency producer for Capella University on a multi-faceted campaign anchored by a series of broadcast spots that aired during the Winter Olympics. Working under the Executive Producer, supported the end-to-end production of the television creative in partnership with acclaimed director Daniel Kaufman, ensuring alignment across agency, client, and production teams throughout a demanding five-day shoot.

In addition to the broadcast deliverables, held full ownership of a concurrent photo shoot and social content capture, strategically integrating these productions alongside the TVC to maximize efficiency without compromising creative quality. Successfully balanced multiple work streams, managed on-set logistics, and maintained schedule integrity, resulting in a cohesive suite of assets that elevated Capella University’s national visibility during a premier cultural moment.